Introducing brokers were traditionally money managers, or otherwise involved in a business whereby they had a bank of clients (more often than not an offline, bricks and mortar business), and worked with a particular broker to introduce their clients to enable them to trade forex. For that introduction, the forex broker paid the IB a percentage of the commissions attributable to that client. The commissions would depend on the volume traded by the client.
Many forex brokers still operate on the traditional basis, and offer separate forms of business partnership for their affiliates, distinct from their introducing brokers. However an increasing number are offering ‘Introducing Broker’ terms of business (i.e a split of the commission) to those ‘partners’ who are simply ‘, in the sense that the average online affiliate marketer would understand – i.e they place a banner on their website, or otherwise promote the forex broker, and in return receive a proportion of the commissions derived from the trading activities of any client who opens a trading account after having clicked through to the broker from the affiliate’s site.
Many forex brokers still operate on the traditional basis, and offer separate forms of business partnership for their affiliates, distinct from their introducing brokers. However an increasing number are offering ‘Introducing Broker’ terms of business (i.e a split of the commission) to those ‘partners’ who are simply ‘, in the sense that the average online affiliate marketer would understand – i.e they place a banner on their website, or otherwise promote the forex broker, and in return receive a proportion of the commissions derived from the trading activities of any client who opens a trading account after having clicked through to the broker from the affiliate’s site.
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